When it comes to promoting ClickBank affiliate products, then flash banner or GIF banner advertisement links can be very powerful.
Most good ClickBank vendors know that by offering banners to their affiliates will only empower them to generate more click-through traffic whereby increasing sales. Scrolling through the marketplace you'll find thousands of vendors but sadly, only a small number of them who truly understand that it's the affiliates making them more profitable.
The smart vendors realize that ClickBank is merely a tool to sell a product via a salesperson (the affiliate); and by giving the salesperson the proper tools (gif or flash banners) to sell only increases their ROI. The best way to empower affiliates is by giving them as many banner ad sizes as possible to promote that product or service.
Banner Size: According to most Internet research firms, larger banners are more much likely to get a click-through than small banners. That being said, the page will determine the size of the banner. With most blogs, the right side panel is typically used for a 160x600 skyscraper banner while the header may have a 728x90 banner.
Make sure the message is on target: Use only those banner ads that fit your niche. Don't accept a banner ad selling books on dogs if your market is satellite TV - that's just wasted real estate.
Active Banners: Banners that have active moving parts will generally have more attraction to them as it catches the eye vs. a plain banner. If nothing else, have a small button on the banner change color to attract attention on where to click.
Banner text: Keep it simple and to the point. Remember, the banner is supposed to attract attention and then illicit a response. The best way to do this is to follow item #3 from above and follow it up with a snappy question then followed by a way to solve the problem. For example: Can't get rid of embarrassing pimples? Click Here to find out how I did in only 7 days!
Now, the above is only a suggestion, but you get the point. You ask a question and solve it by offering a way to do it. You can also use phrases like "click now", "download now", "limited offer" which typically appeal to viewers as they want their problem solved quickly.
There are number of websites that offer affiliate flash banners but only a small handful that understand best marketing practices and can match the banner to the product. It's best to ask questions of affiliate banner companies prior to ordering. Its also a good idea to view their online portfolios.
Article Source: http://EzineArticles.com/4924850
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